COP/2ND/2008

 

2008

MASS COMMUNICATION AND JOURNALISM

First Paper

Time: Three Hours                                                                             Full Marks – 100

 

The figures in the margin indicate full marks

GROUP A

Answer any three questions  3x 20 = 60 

 

1. What is Mass Communication? What are the characteristics of Mass Communication? (20) 

2. How would you conduct a successful interview? (20) 

3. What is ‘feedback’ in Mass Communication? Why is feedback an important element in Mass Communication? (20) 

4. What do you mean by the term ‘communication’? What is the need for communication? (20)

5. What is the role of mass media with special reference to society?  (20) 

6. What is Verbal and Non Verbal Communication? Give examples of each (20) 

 

GROUP B

Answer any two questions  2x 10 = 20 

 

 

7. Explain Laswell’s theory of communication. (10) 

8. Discuss the role of media in sports (10) 

9. What are the functions of Mass Communication? (10) 

10. What are the 7 C’s of Communication (10) 

 

GROUP C

11. Write short notes on any four: 4 X 5 = 20 

(a) Interpersonal Communication

(b) Cable Tv

(c) Semantic Barrier

(d) Ombudsman

(e) Mass Line Communication. 

(f) D.T.H

(g) Propaganda

 

 

 

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