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Side-view of a 2025 MINI Countryman S driving up an inclined road with mountains in the background.

MINI THANKS THOSE WHO
MADE THE ULTIMATE SACRIFICE.

Memorial Day is a sacred holiday. Here at MINI, we want to spend this day acknowledging, remembering, and honoring the true heroes that made the ultimate sacrifice on behalf of this great nation. We will always support our service members, veterans, and military community as a whole.

MINI MILITARY PROGRAMS
EXPLORE THE LINEUP

MINI HIGHLIGHTS

So MINI reasons to get one.

Side-view of a MINI Eletric Hardtop 2 Door parked in front of a grocery store.

MINI ELECTRIC HARDTOP

LEASE FOR $239/MO 36 MONTHS, $3,799 DUE AT SIGNING.

A number of different MINI models in different colors gather in a parking lot during a MINI Takes the State event.

MINI TAKES THE STATES

MTTS REGISTRATION IS OPEN!

Front-view of three different MINI models in front of thick green, yellow, orange and red stripes with a white background and a logo that reads “FEATURED CAR BRAND”.

2023 CONSUMER REPORTS

MINI NAMED A LEADER IN RELIABILITY.

Two kids smile as they exit the rear seats of a MINI.

MINI FINANCIAL SERVICES

UP TO $1,000 OFF SELECT MODELS.

WHY MINI

BIG LOVE

LEARN MORE
Front view of a 2025 MINI Countryman SE ALl4 driving down a dirt path surrounded by greenery.
MINI Electric logo, including a yellow plug shape outlined inside a white circle beside “MINI ELECTRIC” text.

Experience a
jolt of fun

Go Electric

THE MINI COMMUNITY

EXPERIENCE CAR-MARADERIE.

FIND YOUR TRIBE
Side-view of a MINI with the driver’s door open with a male sitting in the driver’s seat, smiling and holding his dog.

#luckydog
Surprise your pup with an adventure this weekend.

View from the rear seat of the front windshield showcasing a mountainous region, the back of the driver, and the center display.

@iamilyapopov
Show us your backseat vista.

A MINI parked at an angle on an empty road with a woman near the driver’s door, smiling, with a city with mountains behind it in the background.

@allonsrider
MINI pits stops are anything but the pits.

Rear-view of a red MINI with the trunk open with two dogs sitting next to each other inside the trunk surrounded by fall foliage.

@iamdixiedixon
Ain’t nobody fresher than our clique.

DESIGN YOUR MINI

Choose Your Own Adventure.

BUILD YOUR OWN

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