MEMORIAL DAY SALE: Save 25% off your purchase*
*Now thru 5/27. Exclusions apply; Discount automatically applied to eligible models.
Memorial Day
Weekend Sale
Save 25% off your purchase*
*Thru 5/27. Exclusions apply; Discount automatically applied to eligible models.

“TSUYOSA” to Brighten Your Day

Dial up the fun with our vibrant collection of sport automatics

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“TSUYOSA” to Brighten Your Day
Dial up the fun with our vibrant collection of sport automatics
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FEATURED
Best Sellers
Meet our customer favorites.

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PURPOSEFUL POWER
Innovation Spotlight
At the forefront of innovation, our high-performance timepieces feature proprietary materials and cutting-edge technology setting new standards, including groundbreaking advancements in Eco-Drive light-powered design and precision timekeeping.
At the forefront of innovation, our high-performance timepieces feature proprietary materials and cutting-edge technology setting new standards, including groundbreaking advancements in Eco-Drive light-powered design and precision timekeeping.

Attesa

Eco-Drive innovation with purpose-driven style, designed with Super Titanium™ for lightweight durability, and featuring CITIZEN world-first technologies, including atomic and satellite wave timekeeping.

The Citizen

Symbolizing CITIZEN's ideals and the lasting bond between watch and wearer, it offers superior precision of ±5 seconds per year and is powered with our sustainable Eco-Drive technology.

Super Titanium™

CITIZEN developed and refined this proprietary material over five decades. 5x harder and 40% stronger than stainless steel, it’s lightweight, scratch- and corrosion-resistant, and gentle on the skin.
The reviews are in!
"My oldest Citizen Eco-Drive watch is about to celebrate it's 15th birthday and it still keeps perfect time and looks as good as the day I bought it." - JPM1
"Luxurious look for a casual elegance. Great balance of style and functionality." - EMWO
"Gorgeous watch, nice size...I stick with Citizen because the watches are beautiful, high quality and accurate-- and also for the Eco Drive!!!" - Anonymous
"Just received my titanium watch and I absolutely love it! Super light, and looks very sleek on wrist! Definitely recommend for watch lovers... it’s something different." - Lusito
"I got this as a gift and I love it! I love the fact that it does not require a battery." - Acelacroix
"Pure and simple. Mechanical watches are a timepiece to be reckoned with. This watch is a wonderful timepiece. " - Bri2

Smartwatches

CZ Smart

Citizen CZ Smart featuring IBM Watson® helps you look and be your absolute best for whatever’s next.

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CZ Smart Smartwatches
Citizen CZ Smart featuring IBM Watson® helps you look and be your absolute best for whatever’s next.​
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