The Broadway Association, founded in 1911, is a not-for-profit business association devoted to the cultural and economic betterment of Midtown West, which comprises the Broadway Theater District. Our members include property owners, major corporations, hotels, advertisers, unions, civic associations, theater companies, developers, banks, law firms, airlines and publishers. The Association works together with other civic, cultural and business organizations and with the City to upgrade services in the Broadway Theater District, helping to foster the healthy climate that ushered in the development renaissance we currently enjoy.