27 thoughts on “Great Examples Of Negative Space In Logo Design

  1. Gareth Coxon - Dot Design on said:

    Great post Kevin, creating a meaningful shape with negative space in logos can be tricky and you nearly always need to tweek and reshape letterforms.

    That’s where you need to be careful, fiddling with letterforms can be disasterous, but some of these above work beutifully.

  2. Neelakhandan on said:

    This is just lovely. TFS.

  3. basilmathew on said:

    lovely logos

  4. cchana on said:

    when it works, negative space can be so powerful… suprised the fedex logo ain’t up there!

  5. mike ambrose on said:

    Your Comments I really enjoy looking at cleaver use of space especially in black and white some of these logos would work well in sculpture where negative and positive space can be viewed large and also phicially touched,laters from mike in australia.

  6. Milos Milikic on said:

    Black cat is my favorite :)

  7. Peter Vasvari on said:

    ;) Hah thank you Milos! I’m glad you like it!

  8. susi mark on said:

    Your Commentsthanks

  9. Manik on said:

    Nice collection. Excellent use of negative space can be seen in these logos. Black cat and Human are my favorites.
    Great job guys…

  10. Michael Smith on said:

    Wiesinger Music is my favourite.

  11. Jim on said:

    These are really fun – it must have taken you a while to collect this group. I’ll admit though the Healthful Additions one took me a little while to register. I guess that means it was well done!

  12. ElectricSun on said:

    Some great examples, really clever. Thanks for the collection.

  13. Mike Geary on said:

    The one that says Human, is my favorite, using negative space is something I’ve never even considered until now.

  14. Alex on said:

    Some great negative space logos here ! Nice round-up.

  15. click copy cash on said:

    The use of negative space is great for logos thanks for the great ideas